Welcome to Holidays In Morocco, a unique tourism agency that shines a light on the very best that the Kingdom of Morocco has to offer. We are a family-run agency, founded by life partners Rachid and Semra.
Growing up on the golden sand dunes of the Sahara Desert in Merzouga has instilled Rachid with a deep sense of pride and passion for his homeland. A strong connection which has led him to years of navigating curious and intrepid travelers from around the world to experience the country through his eyes.
Semra was born-and-bred in California to a travel-mad family in the United States, who at a very early stage knew that her life was meant to be one of adventure in exotic, far away lands beyond the four corners of her hometown, Los Angeles. That drive to see the world initially took her to Spain, where she lived for 17 years before Morocco came calling.
Our Story
Our story began when fate brought us together during a holiday in Morocco. Having wanted to visit for many years, that dream finally became a reality when I came for a two week trip with my parents, which turned out to be nothing short of life changing.
Rachid was our tour guide, exposing us to what makes the country so magnificent. The generosity of its people. The raw and natural beauty of ever changing landscapes. The smells and colors of Morocco’s rich array of spices and incense. The warmth and kindness of strangers whose only aim is to share their unbridled joy and lust for life with you…
The country drew me in, but it was a person who captured my heart. Together ever since and now living in Marrakech, our aim is to blend our two extraordinary worlds together in order to offer the most one-of-a-kind experience for our guests.
Our Mission
Morocco remains one of those unparalleled parts of the world where the magic, charm and allure of a place is felt just about everywhere you go.
Our mission is to share our deep knowledge and extensive understanding of the Kingdom in a way that exceeds our guests’ expectations.
Our strong bond and mutual enthusiasm for the cultural, historical and culinary richness that can only be found in this North African pearl is what inspired us to create an agency born out of love. And it is with that love that we continue to craft and curate a most memorable Moroccan experience for you.
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